A Strong Foundation Building For Your Child Is A Must: Start Before It’s Too Late

A school without its alumni is incomplete! They are the brand ambassadors for an institution and a testimony of what the school does for its students. Their relationship with their alma mater should not be limited only to their memories and sweet moments at school. There is so much more they have to contribute even after they have progressed beyond their school years. 

So, do alumni feature in your school’s marketing strategy?

Most schools are familiar with the importance of alumni and do stay in touch with many senior students. While a few schools have a wide alumni network, many are still trying to collect and keep up with the contact details of their senior students. 

Any school, no matter what the size of its alumni or batches, can implement a well-structured and integrated alumni system that truly makes an impact! Let’s show you why and how it can be done for the best results.

Why Does Alumni Impact Matter?

The best schools in India and the world have a robust alumni network to their credit. This is also the reason why they stand out from the rest and continue to be popular for admissions, year after year. 

Active engagement with your alumni allows you to capitalize on the influence they have. A great alumni impact solution can help you achieve this and create huge value because:

alumni influence

How Can You Make It Work For Your School?

The right engagement and participation framework would not just benefit you immediately but can also help your school to gain in a larger way for the future. The alumni impact solution we are referring to is way beyond the alumni contact book and reunion network. Is your school thinking on the lines of yearly nostalgia and knowledge-based events, having a social media page/s for the alumni, occasional alumni-teacher meetups, or organizing contribution drives? Then it may be best to check if your present activities help you meet the below objectives, or not:

Checklist for your alumni program

Make the Impact Count – Literally

The right-fit alumni engagement program would help your school benefit immediately through:

Increased quality admissions (Impact on admissions) 

The increased number of new admissions, year after year happens through alumni endorsements and referrals.

Increased student retention after grade 10 

When students experience the regular participation of the alumni and receive their guidance and mentoring, it makes many of them more assured to continue their 11th and 12th grade in the present school.

While designing and working with the alumni impact solution, we have helped schools not only receive the benefit but also be able to measure them quite well. Schools have been able to recognize the alumni engagement benefits in these ways:

alumni engagement benefitsKnow more about the importance of your school’s ratings and reviews shared by your alumni, here.

Your School’s Alumni Impact

Undoubtedly, you alumni are your strongest celebrity ‘influencers’. They can convince parents and admission seekers about what your school has delivered. It is also an indicator of the value that your school adds to a child’s life. This is why what your alumni share about the school can work like magic for you.

They have a brand impact and the power to persuade like that of celebrities! Life after school should be the time for your alumni to be able to look back with pride and continued participation. A little technology and a strong engagement platform can make the magic of alumni work for your school.

Do get in touch with us to find out how the largest schools in India have utilized their alumni assets and how they are measuring the benefits.

Nisha Ramachandran

Nisha is an ex-banker, who has also worked in the IT industry. Being a 'chai ke saath book' lover, she decided to take forward her love for writing through blogs. When she's not making her own DIY cosmetics and jewellery, she tries growing her own veggies at home and experiments with new ways to reuse trash. An avid yoga enthusiast, she is also a trained instructor.

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